UNIFY Wins inaugural ‘Greatest Small Business’ Award with La Vida Homes at the Australian TikTok Ad Awards 2025

Unify, a leading digital marketing agency specialising in innovative social media strategies, is thrilled to announce that it has won the highly coveted TikTok Award for the Greatest Small Business category. This prestigious recognition highlights the agency’s ability to craft engaging and impactful campaigns that resonate with audiences on one of the world’s most popular social platforms.

The TikTok Ad Awards honour brands and agencies pushing the boundaries of creativity and storytelling, setting new standards for social media digital marketing. Unify selection is for the company’s outstanding creation of viral TikTok content that captured users’ attention and drove meaningful results for its client. 

“We are incredibly proud to receive this award from TikTok, a platform that continues to transform the way brands interact with audiences,” said Josh Krueger, Founder of Unify. “This recognition is a testament to our team’s dedication, creativity, and ability to harness the power of TikTok to create authentic and impactful connections. We’re excited to continue pushing the boundaries of digital marketing and bringing our clients’ stories to life in new and exciting ways.”

The award-winning campaign, which gained attention for its innovative use of TikTok’s paid advertising features, paired with impactful, viral creative, demonstrates Unify’s commitment to staying ahead of the curve in the ever-evolving digital landscape. 

As part of its ongoing efforts to lead in the digital space, Unify plans to expand its TikTok-focused offerings, helping brands leverage the platform’s unique capabilities to create more meaningful, engaging, and shareable content.

“TikTok has revolutionised how brands approach their content and social media strategy, and we’re just getting started,” said Performance Director, Oliver Notley. “This award only motivates us to keep innovating and creating content that not only entertains but also drives real business results. 

We can’t thank La Vida Homes enough for their trust in us and their commitment to bringing this strategy to life. We made well over 100 videos with La Vida Homes in 2024 for our TikTok organic and paid strategy. That kind of output isn’t possible unless you have an incredible working relationship, plus the talent and expertise across both businesses to execute a strategy that actually delivers outcomes. La Vida Homes are a joy to work with and the results are speaking for themselves.”

Credits 

• Oliver Notley – Performance Director, Unify 
• Sonia Sweeny – Senior Digital Strategist, Unify  
• Mark Conway – Head of Video Production, Unify 
• Eva Maria Pichler – Digital Marketing Specialist, Unify  
• Qintha Yuansyah – Social Media Coordinator, Unify 
• Siobhan Dunkley – WA Marketing Manager, La Vida Homes
• Shauna Arthur – Social Media Coordinator, La Vida Homes
• Maddie Smith – National Retail & Marketing Manager, La Vida Homes

Unify is a full-service digital marketing agency known for its creative approach to social media marketing, digital strategy, and performance marketing through search, social, and programmatic. With a focus on delivering meaningful outcomes, the agency works with brands across various industries to create powerful campaigns that engage and inspire.